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Semiotics: A Theoretical Introduction By Ferdinand De Saussure And Charles Sanders Pierce

Kepoen.com-Semiotics: A Theoretical Introduction By Ferdinand De Saussure And Charles Sanders Pierce-The discussion of semiotics cannot be separated from the fathers of semiotics, Ferdinand de Saussure and Charles Sanders Pierce, who developed this theory in the early 20th century. Semiotics derives from the Greek word "seme," which means the interpretation of signs, and some also argue that semiotics comes from the word "semeion," which means sign.

From these definitions, semiotics can be described as the study of signs. In a broader sense, semiotics is a study of codes, which are any systems that enable us to perceive certain entities as signs or something meaningful. As a theory, semiotics can be understood as a systematic study of sign production, interpretation, functioning, and its benefits.




In this regard, semiotics experts have their own definitions based on their respective fields. Ferdinand de Saussure sees semiotics as a science that studies signs of life within society that are comprehensible. Umberto Eco defines semiotics as anything related to the meaningful interpretation of signs. Therefore, it can be concluded that semiotics is a profound examination of signs.

The scientific and systematic study of semiotics was developed in the 20th century by two scholars with different educational backgrounds and thoughts: Ferdinand de Saussure (1857-1913), a linguist from Europe who used the term "semiology," and Charles Sanders Pierce (1839-1914), an American philosopher who used the term "semiotics."

However, in its development, the term "semiotics" eventually became more widely used. These two figures are now referred to as the fathers of modern semiotics. Pierce considered the term semiotics synonymous with logic. According to him, logic should study how people reason, and reasoning (according to Pierce's fundamental theory hypothesis) is carried out through signs.

Signs enable a person to think, interact with others, and attribute meaning to what is presented by the universe. In developing his semiotic theory, Pierce created a general theory of signs that can be applied to all kinds of signs, both in linguistics and in social and cultural phenomena. Pierce also introduced the concept of triadic relation, which consists of the representamen, object, and interpretant.

The representamen, also known as a sign, is something that functions as a substitute for something else in a specific way or capacity. This sign refers to something called the object or referent. The position of the sign is as a representation of what it refers to, and this representation can occur with the help of something called the ground.

Often, this ground is a code, which is a trans-individual system of rules, although sometimes it is based on an individual basis. After that, the sign is interpreted, which means it is connected to its referent, and from the original sign, a new sign called the interpretant is developed.

The concept of interpretant should not be confused with the concept of interpretator, which refers to the receiver of the sign. According to Pierce, the interpretant is what the sign produces or can be referred to as the definition of the representamen. This interpretant becomes a new sign that also has another interpretant, thus resulting in an ongoing process of semiosis.

On the other hand, Ferdinand de Saussure developed the foundations of general linguistic theory. Saussure's distinctive theory lies in the fact that he considers language as a system of signs, a connection of signs according to certain rules that allow language to perform its essential function as a means of representation and communication. Saussure used the term "semiology" to refer to the branch of study that examines signs. Saussure defines a sign as a combination of a concept and an acoustic image.

The discussion of speech flow demonstrates that linguistic signs have two sides: the concept and the acoustic image. When someone speaks in a language, it shows the existence of linguistic sounds or words produced by articulatory organs.

These organs produce sounds influenced by air vibrations, resulting in certain characteristics as an acoustic image. Meanwhile, speech also has a concept, which is the meaning or mental aspect behind the linguistic sounds. The word "horse" is a sign that consists of the acoustic image "horse" and has the concept of an animal called 'kuda' in the Indonesian language.

These two elements are interconnected, and the presence of one necessitates the presence of the other. Saussure replaced the term "concept" with the term "signifier" and the term "acoustic image" with the term "signified." Eco also states that according to Saussure, a sign is an entity that has two sides: the signifier and the signified, or between the sign vehicle and the meaning.

In addition to the aforementioned dichotomy, Saussure also developed several other dichotomous concepts in his linguistic studies, including the dichotomy of syntagmatic and paradigmatic, diachronic and synchronic, as well as the concept of langue (a specific language within a social group) and parole (individual speech in concrete communication).

Nevertheless, the most important dichotomy in semiotic studies is between the signifier (sign vehicle) and the signified (meaning). The concepts of signifier and signified have influenced many European semioticians who subsequently developed them into a broader sign system.

 

Refence

Nyoman Kutha Rata, Teori, Metode, dan Teknik Penelitian Sastra, Yogyakarta: Pustaka Pelajar, 2012.

Ferdinand de Saussure, Pengantar Umum Linguistik, terj. Rahayu S. Hidayat, Yogyakarta: Gajah Mada University Press, 1996.

Rh. Widada, Saussure untuk Sastra: Sebuah Metode Kritik Sastra Struktural, Yogyakarta: Jalasutra, 2009.

Umberto Eco, Teori Semiotika, terj. Inyiak Ridwan Muzir, Yogyakarta: Kreasi Wacana, 2009.

Aart van Zoest, “Interpretasi dan Semiotika” dalam Panuti Sudjiman dan Aart van Zoest (ed.), Serba- serbi Semiotika, Jakarta: Gramedia Pustaka Utama, 1996.

Kris Budiman, Semiotika Visual: Konsep, Isu, dan Problem Ikonisitas, Yogyakarta: Jalasutra, 2011.

Ali Imron, Semiotika al-Qur’an: Metode dan Aplikasi terhadap Kisah Yusuf, Yogyakarta: Teras, 2011.

 

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